2021-2024; San Francisco, CA

As the Creator Partnerships Lead, I grew the company’s influencer and affiliate marketing teams to 15% annual ARR by 2023.

Under my lead, we expanded the affiliate program from 1k to 8k creator partners. I launched the company’s first ever TikTok campaigns, earning over 2 million views. We signed on key influencer partners to drive referrals revenue via paid advertising. Managed a large portfolio of influencer parters, including creator sourcing, contracting and execution of final content.

Key projects: Helped the company launch a chatGPT integration in 2023, signing on creators like iJustine (7 million subscribers) and Colin & Samir (1 million subscribers) to amplify new features. Signed our affiliate partner Pat Flynn to an ambassador contract, including multiple strategic YouTube uploads exceeding 2 million total views.